A brief outline when the need to renovate is activated:
As a construction company, you have to spread your best achievements, save energy, spread your top 5 of most beautiful walk-in showers on your social channels. The possibilities are endless.
Next step in your new marketing plan? If you can visually inspire people in this way, you can then draw them in in terms of content . This will further deepen your confidence and you can also show blogs, guides or how-to videos. For example, someone who is involved in insulation could write a blog post with tips to lower the energy bill by insulating in some way.
The human component is also extremely important. So make sure that there are reviews and reviews on your products and / or services .Would you pay € 80 for one night in a hotel with a review score of 5.4 where you read in the reviews that it is noisy on the street at night? You would pay € 80 for one night in a hotel with a review score of 9.2 where you read in the reviews that the food would not be out of place in a star establishment.
This is no different in the construction sector. If someone places a review with a walk-in shower that the installation was child’s play and that this new shower brought down the energy bill, the consumer is more inclined to order that walk-in shower. So put customer satisfaction and word of mouth on a large scale during your marketing efforts if you want to stand out among your competitors in the construction industry .
HOW DO YOU LINK THIS AS A COMPANY IN THE CONSTRUCTION SECTOR IN A CLEAR MARKETING APPROACH?
The construction companies have one common factor: say how fantastic they are. Why don’t they make people feel like they are thinking along? In this way they can provide them with the best solution based on the most objective information possible…
– Marc Waelbers
So come out of your ivory tower, talk about the problems that consumers have and offer solutions.
FREE AND FOR FREE: SOME PRACTICAL COMMUNICATION TIPS
• Be inspiring: show realizations and projects.
• Have reviews available: testimonials can make or break your business.
• Speak human language: avoid technical terms or abbreviations.
• Don’t talk about how good you are, but show it.
• Respond to online requests as soon as you can.
With these tips you can optimize your communication strategy, but there is so much more. Would you like to know what? Then download the eBook below and discover how you can grow with inbound marketing .